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Imelda KhooFor over 15 years, I’ve helped companies build and globally scale successful digital marketing programs. My particular areas of expertise are search engine marketing (PPC and SEO), social media marketing and web analytics.

In this blog I share my thoughts and experiences in the digital marketing field. My hope is that others will gain some useful insights, especially if you are new to this area, or if it plays into your wider marketing role within a client organization.



Other places you can find me:

You can also find me on Twitter @imeldak – This is what my followers think I’m about:

The views expressed in this blog are my own, and not those of my employer.


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